CLIENT

Diabar

Industry

E-Commerce

Package

Empire

Since our agency's name is inspired by a pet—Beagle + Vigilante—this project was especially meaningful to us. We crafted something truly unique, and with the client opting for a full branding package, we had the opportunity to go all out—and we did. From designing a distinctive screaming crow logo to developing an e-commerce platform, physical shop branding, and interior design, we handled every detail with care and creativity.

“When I was little, there was a book featuring Diabar, an impatient crow. Growing up on a farm, I always dreamed of owning a pet shop. Now that I can make that dream a reality, I want to name it Diabar and create a playful, cartoon-style logo featuring the crow.”

Minimalistic to Intricate
65%
Abstract to Literal
7%
Monochromatic to Colorful
66%
Color Psychology

Explore how color psychology shapes emotions and perceptions. Each hue is carefully chosen to evoke specific feelings and connect meaningfully with the audience.

#0a0a0a

Black represents the crow, reflecting its natural feather color and creating an authentic connection to the story. It also conveys authority and a strong visual presence, anchoring the design.

#f7f7f7

White acts as a balancing element, bringing freshness, simplicity, and a clean aesthetic to the logo. It ensures clarity and makes the design approachable.

#ffc534

Yellow adds a sense of energy, joy, and friendliness, aligning with the playful and inviting nature of the pet shop. Yellow is also highly attention-grabbing, making the logo stand out on signage, packaging, and promotional materials.

Typography

Discover the power of typography in communication. Each font choice is thoughtfully selected to convey tone, personality, and clarity, ensuring the message resonates effectively with the audience.

Darling Coffee

The main font exudes playfulness and charm, aligning with the whimsical nature of the cartoonish crow and the brand’s storytelling roots. Its unique curves and vintage touch emphasize the shop's individuality and appeal to customers of all ages.

Comfortaa

A clean, modern, rounded font that complements the main font while ensuring high readability for practical uses like taglines, descriptions, or contact details. Its smooth curves soften the overall look, maintaining a cohesive and friendly brand image.
Fast-Track Logo Design
6
CRUCIAL COMPONENTS
We can break this project down into 6 essential points.
Storytelling

The logo is built around Diabar’s character, an impatient crow from a children’s story. This makes the brand immediately relatable and adds emotional depth, which helps foster customer connection.

Memorable

A cartoonish, exaggerated design makes the screaming crow the focal point, ensuring it is visually striking and instantly recognizable, especially to families and children.

Colors

The combination of black (authenticity), white (clarity), and yellow (energy) creates a balanced yet vibrant aesthetic, ensuring the logo stands out in various applications.

Versatility

The logo was designed with scalability and adaptability in mind, ensuring it looks engaging and clear on all mediums, such as storefront signage, social media, business cards, and product packaging.

Audience

The design caters to a wide demographic, from children who enjoy the fun cartoon character to adults drawn to the professional yet approachable branding.

Typography

Using Darling Coffee as the main font injects personality and charm into the logo, while Comfortaa adds legibility and versatility for extended brand messaging.

What We Accomplished

Full
BW
Implementations & Mockups
OUR MOST
POPULAR PLANS
Our branding packages are tailored to businesses at every stage of growth. Whether you're a startup, expanding company, or industry leader, we provide flexible solutions to build a strong, standout brand identity in a competitive market.
Scale-Up
880€
Logo Design (2 Concepts + 4 Revisions)
Business Card (Print-Ready Files)
Detailed Brand Guidelines
3 Social Media Templates
Letterhead/Envelope Design
Email + Consultations (14 Days)
Print, Digital & Vector Files
Font Pairing
Start-Up
430€
Logo Design (1 Concept + 2 Revisions)
Business Card
Basic Guidelines
Email Support (7 Days)
Print and Digital Files
Empire
1.820€
Logo Design (3 Concepts + Unlimited Revisions)
Full Team Business Cards + Personalization
Complete Brand Book
Implementation Samples
Full Social Media Templates
Social Profiles Optimization
Letterhead/Envelope Design
Promotional Materials
Priority Support (30 Days)
Full Typography Guide
Brand Story and Strategy
Complete Stationery Set
All Formats + Editable Files
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